The Glitch
How Dr. Seuss and DARPA fought for your mind
The War Department faced a critical failure in 1943. Millions of drafted young men refused to read the field manuals necessary for their survival. Soldiers were dying because they wouldn’t learn through traditional means.
The government responded with terrifying competence.
The Factory
They hired Theodor Geisel ("Dr. Seuss) and paired him with Looney Tunes…
